It's ridiculous, the low-quality games without any nutritional value on Douyin (TikTok) are quite profitable. High-frequency, small-scale irrational consumption brings in a lot of revenue. On the other hand, data and information services have higher construction costs and greater actual value, but it's difficult to get customers to pay even a penny for them.
In the content consumption market, customers don't want any "brainwork" requirements during the consumption process. It's absurd.